1121
Exceptional elongation
Basmati Rice
The defining extra-long Basmati, prized for exceptional elongation, elegant presentation and unmistakable presence on the plate.
Rice for different markets.Chosen with intent.
A private portfolio of premier Indian Basmati varieties, selected to meet the regulatory and culinary standards of European markets. Each family takes on a distinct character through processing, with the flexibility to extend beyond the core portfolio when a programme calls for it.
1718
Length with presence
Basmati Rice
A refined long-grain Basmati combining elegant presentation with breadth across premium retail and foodservice programmes.
1509
Refined versatility
Basmati Rice
An earlier-season long Basmati balancing refined grain character with commercial agility and dependable cooking performance.
Pusa
Everyday character
Basmati Rice
A classic long-grain Basmati with natural aroma, everyday versatility and a broad range of processing expressions.
From grain to format
Private-label artwork, pack formats and handling configurations are tailored to market, channel and programme requirements.
Retail formats
Shelf-ready consumer formats configured around presentation, pack size and private-label identity. Designed for modern retail environments where visual clarity, handling convenience and programme consistency matter equally.
Shelf-readyPrivate labelConsumer presentationCarton packing
Foodservice formats
Larger working formats designed for professional kitchens, caterers and foodservice distribution. Built for repeat handling, dependable packing and operational efficiency without compromising product protection or presentation.
HoReCaRepeat handlingKitchen useDistribution ready
Bulk programmes
High-volume configurations for wholesale, repacking and export-led programmes. Structured around load efficiency, secure handling and traceable movement across extended supply chains.
Trade packsExport handlingRepacking programmesContainer movement
Which family fits the programme?
Start with the market, the application and the standard you need to meet. We can help narrow the family, processing style and specification from there.
